Welcome to the Privacy Policy for Gummers of King Street (https://www.gummersofkingstreet.co.uk/). We are committed to protecting and respecting your privacy. This policy explains how we collect, use, and safeguard your personal data when you visit our website, purchase our fresh produce boxes, subscribe to our delivery services, or participate in our Refer a Friend scheme.
1. Information We Collect
We may collect and process the following personal data about you:
- Identity and Contact Data: Your name, delivery address, billing address, email address, and telephone number.
- Transaction Data: Details about payments to and from you, and details of products and subscriptions you purchase from us. (Note: We do not store your credit/debit card details; these are processed securely by our third-party payment providers).
- Account Data: Your username, password, order history, and preferences.
- Referral Data: If you participate in our Refer a Friend scheme, we collect your details and the email addresses of the friends you refer (please ensure you have their permission before sharing their details).
- Technical and Usage Data: Information about how you use our website, your IP address, browser type, and operating system.
2. How We Use Your Data
We use your personal data to:
- Process and deliver your fresh fruit, vegetable, salad, or herb orders.
- Manage your recurring box subscriptions and process automated payments.
- Administer our Refer a Friend scheme, including tracking successful referrals and issuing rewards or discounts.
- Manage your customer account and provide customer service.
- Send you marketing communications and newsletters (where you have opted in to receive them). You can opt out at any time.
3. Legal Basis for Processing
Under the UK General Data Protection Regulation (UK GDPR), we rely on the following lawful bases:
- Performance of a Contract: Necessary to deliver your orders or manage your subscription.
- Your Consent: For marketing communications and certain aspects of the referral scheme.
- Legitimate Interests: To improve our website, prevent fraud, and run our business efficiently.
4. Data Sharing and Third Parties
We do not sell your personal data. We only share your information with trusted third parties essential to running our service, including:
- Payment processors (e.g., Stripe, PayPal) to handle secure payments.
- Delivery personnel or couriers to drop off your fresh produce.
5. Data Retention
We will only retain your personal data for as long as necessary to fulfil the purposes we collected it for, including satisfying any legal, accounting, or reporting requirements (typically up to 6 years after you close your account for tax purposes).
6. Your Legal Rights
Under UK data protection laws, you have the right to request access to, correction of, or erasure of your personal data. You may also object to processing or ask to restrict it.